Are you a marketing student that wants a competitive edge over his or her peers?
Contributor(s):Author: Jules MarcouxAre you an entrepreneur, marketing director or CEO looking to take your brand to the next level, without spending millions of dollars? Or, are you someone who simply wants to improve their personal brand, in order to obtain better job opportunities?.By being the smartest marketer around, you can ensure you will grow your business' revenues. This step-by-step guide compiles all essential marketing strategies, such as: - How to market, from forming marketing strategies, to business development, to improving your selling skills - How to become a more efficient marketer, by understanding and using leverage effectively - How to market yourself and your brand's people, to ensure better business opportunities - How to create brands and products that make people talk and stay relevant for years To top it all off, this book has more than 30 lessons of practical content that you can use right away in your business. Forget the old marketing textbooks that spew endless theories at you, without tangible examples to use them in.