Sloganul actual, „Max Factor – brand-ul utilizat de stilistii celebritatilor“, nu este o campanie de marketing, ci reflecta realitatea si evolutia istorica a marcii.
Descriere brand:Brandul Max Factor este o prezenta constanta pe piata produselor cosmetice.Ingrediente (INCI):Aqua/water/eau, Cyclopentasiloxane, Talc, Propylene Glycol, Dimethicone, Phenylbenzimidazole Sulfonic Acid, Aluminum Starch Octenylsuccinate, Sodium Chloride, Peg/ppg-18/18 Dimethicone, Pvp, Methicone, Benzyl Alcohol, Phenoxyethanol, Sodium Hydroxide, Ethylene/ Methacrylate Copolymer, Synthetic Beeswax, Trihydroxystearin, Silica, Sodium Benzoate, Synthetic Wax, Polyglyceryl-4 Isostearate, Cetyl Peg/ppg-10/1 Dimethicone, Hexyl Laurate, Isopropyl Titanium Triisostearate, Ethylene Brassylate, Polyethylene.