But while people of all ages and backgrounds enjoy and depend on fast food, it does not mean the same thing to each of us.
Yet at the same time, Chatelain shows, fast food companies, and McDonald's in particular, have represented a source of economic opportunity and political power.Equipped with federal loans and utterly committed to the urban centers in which they would open their little sites of hope, black franchise pioneers achieved remarkable success, and by the late 2000s, black-franchised McDonald's restaurants reported total sales exceeding $2 billion.'s assassination in 1968, many activists turned to entrepreneurship as the means to achieving equality.