scale.
Growth in the Age of Complexity: Steering Your Company to Innovation, Productivity, and Profits in the New Era of Competition, Hardcover - Andrei Peru. A new lens on growth and a critical set of strategies for navigating a complex worldGrowth is rarely in a straight line.In Growth in the Age of Complexity, the authors describe in detail how complexity has impacted businesses and the markets in which they compete, and the strategies, mindsets and skillsets required to grow profitablyNew strategies are required to navigate the ``Sirens of Growth`` the growth plans borne of Industrial Age mindsets that too frequently lead to complexity vs. It is tempting to think otherwise, particularly when looking in the rear view mirror, but anyone faced with plotting the coordinates for a company's growth knows the fallacy of this notion.